Exports of rough diamonds Antwerp in July increased by 14% in value to $ 1.17 billion in physical terms, the growth has reached 29% -. 9 million carats compared to 7 million carats a year earlier. These volumes have adjusted a small reduction in exports in June.
In relation to July 2015 the import of rough diamonds increased in value by 16.5% and 22% by volume. In annual terms, the Belgian export and import of rough diamonds compared to the first seven months increased in value by 6% and 4%, respectively, in 2015: exports by $ 6.7 billion, while imports - $ 6.5 billion.
The volume of polished diamond exports in July once again dropped: more than 14% in value terms and 15% in volume, compared with the same month a year ago, but they have remained unchanged compared to the previous month - $ 1.02 billion.
polished imports, in turn, not repeated indicators of June, a decrease of 17% in value and by about 13% by volume in relation to July 2015. Thus, it recorded the slowest growth for the year of import volume of diamonds. Antwerp was imported polished diamonds at $ 840 million.
The Belgian polished exports to the US, Israel and Switzerland in July decreased, while trade with Hong Kong remained stable and were marked by success in exporting to the United Arab Emirates and China. Compared to July 2015 exports to China have grown in value by 63% and 143% - in physical.
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Swarovski trying to enter the diamond market for many years, and now the company can be closer to his goal than ever. According to a report published by Diamond Intelligence Briefs (DIB), the legendary Empire crystals looking for a reliable supplier of synthetic diamonds, and could potentially refuse to cooperate with well-known laboratories for the production of created diamond man, such as Element Six company De Beers, turning instead to their attention in the towards China.
According to some reports, the talks between Swarovski and De Beers actually took place, but the marketing model of Swarovski, was believed to De Beers, did not provide optimum added value and the deal, according to the DIB, was canceled.
At the same time, Chinese manufacturers, who over time have the potential to displace from the market of any company's jewelery industry, including Swarovski and De Beers, can be a source of synthetic diamond crystals for the eminent manufacturer.
However, Swarovski is not a public company and is therefore not obliged to disclose their financial information to investors, so that it can hold its plans to enter the diamond market in the mystery. Of course, there are a number of signs indicating the company's participation in the diamond business, including the launch of the "test" brand DIAMA synthetic stones in 2016.
Chapter Swarovski PR and Corporate Affairs Andrea Derntaler (Andrea Durnthaler) confirmed the DIB, that "Swarovski is interested in expanding its brand portfolio ... DIAMA a European jewelery brand, representing the synthetic Swarovski diamonds. Its exclusive collections were launched in a number of selected independent retail jewelry stores 2016. " She also noted that DIAMA collection includes products from 18-carat gold with round synthetic diamonds.
If Swarovski wants to enter the market with its own brand of synthetic diamonds through the existing own network of more than 2,500 stores, it can quickly establish itself as a reliable source of gem-quality stones, are added to the DIB. At the same time mixing of synthetic and natural diamonds will not occur, and these stones will not compete with jewelry with natural diamonds. This will create a differentiation of products that are so eager to producers of natural diamonds. In addition, it can be a win-win situation for both Swarovski, as well as for producers of natural stones. In addition, artificial diamonds can gradually be recognized in the market as a product of Swarovski due importance and influence of the company, which has the potential to create new important market of artificial diamonds, concludes DIB.
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